The Role of Agro-Spice Farming in Promoting Sustainable Tourism in Kizimbani Shehia in Zanzibar, Tanzania.

Haji, Mussa Abdalla (2024) The Role of Agro-Spice Farming in Promoting Sustainable Tourism in Kizimbani Shehia in Zanzibar, Tanzania. Masters thesis, The Open University of Tanzania.

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Abstract

The purpose of this study was to assess the role of agro–spice farming in promoting sustainable tourism in Kizimbani Shehia in Zanzibar Tanzania. The study was guided by the Ecological Footprint Theory (EFT) and Eco–Tourism Theory (ETT). The study adopted a case study research design where simple random sampling and purposive sampling techniques were used in selecting the sample. The sample for this study involved 130 residents from Kizimbani Shehia, 25 tour guides, 15 ZARI officers and 10 ZCT officers. Data was collected using questionnaires, interviews, observations and documentary literature review. Data collected were analyzed through content analysis and SPSS. The findings revealed that the role of agro-spice farming in Kizimbani Shehia contributed to the improvement and acquisition of foreign languages among local spice tour guides due to influx of tourists from multilingual countries and exposure of other specializations such as cookery of spicy foods and other consumers‟ goods. The study also determines the opportunities that ASF offer towards sustainable tourism such as reliable market and promotion of spice products, introduction of local home-based factories for manufacturing goods made with spice ingredients like vanilla soaps, lemongrass repellents and jasmine aroma.. Lastly, the study explored some challenges facing ASF which include ill treatment committed by assistant spice tour guides commonly referred as „inzi‟ and scarcity tourists who visit Zanzibar attractions including Kizimbani spice farms. To conclude, agro-spice farming in promote sustainable tourism at Kizimbani Shehia and contribute to employment, forex and improvement of infrastructures like roads. Keywords: Agro-spice farming, Kizimbani shehia, Tourism, Spice, Sustainable tourism

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