Gwalema, Susan Rugano
(2019)
Opportunities For Developing Sustainable Tourism In Njombe Region, Tanzania.
International Conference on the Future of Tourism (ICFT).
pp. 1-17.
ISSN 2507-7872
Abstract
Tourism ranks third as the leading exporter. It had a contribution of about 25
percent of Tanzania’s foreign currency in 2016 mainly from wildlife and beach tourism. This contribution can increase through tourism expansion. Njombe region, has great potential for developing sustainable tourism since it has got a variety of vegetation from savannah woodlands to montane forests, marvelous natural physical features, wildlife, historical sites and cultures. The objective of this paper is to reveal the possible tourist attractions found in Njombe region and possible investments. This was a desktop research. From literature reviewed, it is argued that there is a need to develop various forms of tourism and related activities in Njombe region using the available resources by integrating local people in tourism development programmes. Njombe region has a bright future for tourism development especially with the commencement of the anticipated iron and coal mining at Liganga and Mchuchuma respectively, which will bring in about 32,000 people with various needs. It is concluded that the government of Tanzania needs to commit itself to tourism expansion in Njombe region and diversify tourism activities in line with global technological changes to attract visitors and improve local people’s livelihoods, as well as conservation of the environment.
Keywords: Tourism in Njombe region, developing sustainable tourism, investing in tourism
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