Effect of Assets Management in Banking Sector on Organisation Performance: A Case of ABSA Bank Tanzania Limited.

Motto, Asha Salum (2025) Effect of Assets Management in Banking Sector on Organisation Performance: A Case of ABSA Bank Tanzania Limited. Masters thesis, The Open University of Tanzania.

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Abstract

This study determined the impact of strategic assets management on organizational performance with ABSA Tanzania Ltd being its case study. Three objectives guided this study. To examine the effect of the competencies of Bank staff on the performance of the organization at ABSA Bank Tanzania Ltd, to examine the effect of internal control systems on the performance of the organization at ABSA Bank Tanzania Ltd and to determine the effect of the lifecycle management on the performance of the organization at Absa Tanzania Ltd. The resource based view was utilised. Positivism research philosophy was used. With quantitative approach and explanatory research design a sample of 40 was used. Structured questionnaires were used as data collection tool. Descriptive statistics and multiple regression analysis were used as data analysis tools. The study found that all independent variables competencies of Bank staff, internal control systems and lifecycle management were positive and significantly related to ABSA Bank performance. The study conclude that effective asset management plays a crucial role in enhancing organizational performance in the banking sector, as evidenced by ABSA Bank Tanzania Limited, where strategic asset allocation, risk mitigation, and regulatory compliance contribute to financial stability, operational efficiency, and overall institutional growth. Based on the findings it recommended that ABSA Bank Tanzania Limited enhance its asset management strategies by adopting advanced financial technologies, strengthening risk management frameworks, and continuously aligning asset allocation with regulatory requirements and market dynamics to optimize organizational performance. Keywords: Assets Management in Banking Sector, Competencies of Bank Staff, Internal Control Systems and Lifecycle Management, Bank Organizational Performance

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