Issa, Innocent Tony Idda
(2010)
The impact of business plannig on performance of small and medium enterprises (SMEs): the case study of Dar es Salaam region.
Masters thesis, The Open University of Tanzania.
Abstract
A great amount of research has been devoted to establish a relationship between
business planning and perceived SMEs performance. However, a number of these
studies have been conducted only on large enterprises in Western and developed
Asian countries. But in recent times, many articles in academic publications as well
as practitioner-oriented journals have appreciated the impact of business planning in
SMEs performance. However, literature shows that little empirical work has been
done to examine the relationship between business planning and organizational
performance among SMEs in African developing countries. To fill this research gap,
this study is an attempt to assess the relationship between business planning and
performance having taken a sample of owners of tourism and hospitality SMEs in
Dar es Salaam in Tanzania. The study was also designed to identify factors that
hinder business planning efforts among SMEs. Lastly, it was further designed to
propose business planning related strategies that need to be adopted in order to
enhance SMEs performance.
The study revealed that there exist a positive and significant relationship between
business planning and performance of SMEs. Inadequate business planning
knowledge and skill in SMEs, poor record keeping, personal and non-economical
motivations pursued by owners of SMEs, lack of employees' participation in
business planning process, size of the enterprise, inadequate business planning
experts and higher consultancy fees charged by a few available business consultants
were found to be factors that hinder business planning in SMEs.finally, findings also indicated that training in business planning and proper record
keeping were the best strategies that needed to be adopted in order to encourage
business planning practice in SMEs to enhance performance. The study argued that
SMEs should be encouraged in order to encourage employees and business
consultants to participate in planning process as a strategy to improve business
performance. Furthermore, the findings indicated that owners of SMEs should be
sensitized on costs and dangers of operating businesses without proper planning.
They should also be sensitized on benefits of operating businesses with proper
planning because it enhances performance.
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